NAFILean on the Peugeot 308, named “2014 Car of the Year”

After winning the prize for the “2013 Most Beautiful Interior of the Year” at the 29th International Automobile Festival in Paris in January, Peugeot’s 308 was named “2014 Car of the Year” at the Geneva Motor Show on March, 3rd 2014.

French automaker Peugeot’s compact beat six other finalists — including a pair of electric sports cars, the Tesla S and BMW i3 —and a premium Mercedes S class

The Peugeot 308 is more compact than its predecessor, with a larger trunk and redesigned cockpit that includes a smaller steering wheel with the instruments placed above it.

Details of Automotive Performance Material’s contribution to the Peugeot 308:

The inserts and top roll of the door panels are produced using the NAFILean process, which consists of injection molding materials based on natural fibers;